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Course Description

In this course, you will explore how catering and special events are different from other food and beverage businesses and examine recommended strategies for effectively communicating with your clients. Next, you will explore the economics of catering and special events and develop strategies for pricing these events. You will continue with an overview of the complex array of partners you will need to work with and explore how those partners will help you create a successful event. Finally, you will develop best practices for creating a plan (menu, etc.) for your event.

Faculty Author

Cheryl Stanley

Benefits to the Learner

  • Explore how special events production differs from other kinds of food and beverage operations
  • Examine important considerations for creating a profitable special events venture
  • Explore the array of partnerships needed to plan and execute a successful event
  • Examine best practices for executing a successful special event

Target Audience

  • Hospitality professionals working in every function of their organization
  • Professionals looking to move into a hospitality management position
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Enroll Now - Select a section to enroll in
Language of Delivery
English
Type
2 week
Dates
Jan 26, 2022 to Feb 08, 2022
Total Number of Hours
10.0
Course Fee(s)
Contract Fee $190.00
Section Notes

IMPORTANT COURSE INFORMATION

  • This course includes a year of free access to Symposium! These events feature a week of live, highly participatory virtual Zoom sessions with Cornell faculty and experts to explore today’s most pressing diversity and inclusion topics. Throughout the year, you may participate in as many sessions as you wish. Attending a Symposium is not required to successfully complete the certificate program.
Language of Delivery
English
Type
2 week
Dates
Mar 23, 2022 to Apr 05, 2022
Total Number of Hours
10.0
Course Fee(s)
Contract Fee $190.00
Section Notes

IMPORTANT COURSE INFORMATION

  • This course includes a year of free access to Symposium! These events feature a week of live, highly participatory virtual Zoom sessions with Cornell faculty and experts to explore today’s most pressing diversity and inclusion topics. Throughout the year, you may participate in as many sessions as you wish. Attending a Symposium is not required to successfully complete the certificate program.
Language of Delivery
English
Type
2 week
Dates
May 18, 2022 to May 31, 2022
Total Number of Hours
10.0
Course Fee(s)
Contract Fee $190.00
Section Notes

IMPORTANT COURSE INFORMATION

  • This course includes a year of free access to Symposium! These events feature a week of live, highly participatory virtual Zoom sessions with Cornell faculty and experts to explore today’s most pressing diversity and inclusion topics. Throughout the year, you may participate in as many sessions as you wish. Attending a Symposium is not required to successfully complete the certificate program.
Language of Delivery
English
Type
2 week
Dates
Jul 13, 2022 to Jul 26, 2022
Total Number of Hours
10.0
Course Fee(s)
Contract Fee $190.00
Section Notes

IMPORTANT COURSE INFORMATION

  • This course includes a year of free access to Symposium! These events feature a week of live, highly participatory virtual Zoom sessions with Cornell faculty and experts to explore today’s most pressing diversity and inclusion topics. Throughout the year, you may participate in as many sessions as you wish. Attending a Symposium is not required to successfully complete the certificate program.
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