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Course Description

It's critical to align your efforts to your most highly prioritized accounts that offer you the highest-value opportunities. This process ensures that you use your resources and your company's resources as efficiently as possible in your efforts to drive growth. In this lesson, you will determine the importance of getting your go-to-market (GTM) strategy right. You will examine how to reach customers with the right GTM strategy, how to make the most of your contact strategy, and how digital sales reduce the cost to serve. Additionally, you will review an expert perspective on digital sales, and complete an activity where you will practice aligning customers to the right channel.

Benefits to the Learner

  • Determine the importance of getting your go-to-market (GTM) strategy right
  • Consider how to reach customers with the right GTM strategy, and how to make the most of your contact strategy
  • Review an expert perspective on digital sales
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Enroll Now - Select a section to enroll in
Type
self-paced (non-instructor led)
Dates
Aug 29, 2018 to Dec 31, 2030
Total Number of Hours
1.0
Course Fee(s)
Regular Price $0.00
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