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Course Description

Intestinal parasites are a hidden problem in dogs, which can make prevention a challenging topic for veterinary professionals to discuss with owners. That is why it is so important that we are clear and attentive in our communication – especially when it comes to talking about the treatment and control of parasites in dogs. This presentation explores the LEARNS acronym; linking, emotion, anchoring, repetition, novelty, and storytelling. By utilizing one or more of these six strategies when educating clients on roundworms and hookworms, we make pet health messages more memorable to our clients.

Benefits to the Learner

  • Learn the fundamentals of hookworms and roundworms
  • Learn key information about hookworms and roundworms that dog owners should know and provide tools and techniques for having these in-clinic conversations with dog owners
  • Apply the LEARNS acronym strategies when educating clients on roundworms and hookworms

Accrediting Associations

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