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Course Description

This program focuses on how to use the tools of finance to evaluate capital investment ideas and sell them to hotels owners and brands. We begin by identifying capital investment opportunities in your property. We then assess the attractiveness of capital investment projects using both simple and sophisticated financial approaches. Finally, we demonstrate ways to use financial analysis to appeal to owners, brands, and other stakeholders.

PROGRAM SCHEDULE

Session 1:

  • Uncovering the Value in Capital Investments
  • Wednesday, May 1, 2024: 10am - 1pm (ET)

Session 2:

  • Using Financial Acumen to Sell Your Investment Ideas
  • Wednesday, May 8, 2024: 10am - 1pm (ET)

Session 3:

  • Optimizing Recurring Investments
  • Wednesday, May 15, 2024: 10am - 1pm (ET)

Session 4:

  • Putting It All Together and Selling Ideas to Stakeholders
  • Wednesday, May 22, 2024: 10am - 1pm (ET)

Faculty Author

Pamela Moulton

Benefits to the Learner

  • Identify capital investment opportunities in your property: slack, underutilization, and projects to increase revenues or reduce costs
  • Assess the attractiveness of capital investment projects using simple and sophisticated financial tools
  • Stress-test capital investment analyses
  • Optimize recurring investment decisions
  • Develop the tools and practice pitching investment ideas using key financial data

Target Audience

  • General managers overseeing full-service hotels
  • Senior hospitality professionals such as managing directors, assistant general managers, executive assistant managers, and operations directors
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Cornell School of Hotel Administration
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