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Course Description

Marketers must ensure their strategies are focused on the right customers and planning ahead of the competition. You will hear about several established frameworks. Some focus on competition, consumers, and how to make your product or service stand out, while others help you consider time as part of your strategy. You will download a reference tool with notes on the five frameworks and how each helps evaluate different aspects of the market. Finally, you will use a worksheet tool to apply one of the frameworks to your own strategy.

Benefits to the Learner

  • Apply a marketing framework to evaluate the strategy for your product or service
  • Choose the most applicable framework for your marketing strategy
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Type
self-paced (non-instructor led)
Dates
Mar 25, 2020 to Dec 31, 2030
Total Number of Hours
1.0
Course Fee(s)
Regular Price $0.00
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