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Course Description

The first phase in product development, and possibly the most important, is called discovery because it's all about uncovering what your customers need, what makes sense for your organization, and what you can build and maintain. In this lesson, you examine how you can use the scientific method to develop hypotheses, then glean insights from user research. You also explore how to identify the target customer segments and define value propositions for each segment.

Benefits to the Learner

  • Identify target customer segments and value propositions for your product
  • Use the scientific method to conduct user interviews and research, then distill themes and insights from the information you collect
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Enroll Now - Select a section to enroll in
Type
self-paced (non-instructor led)
Dates
Mar 25, 2020 to Dec 31, 2030
Total Number of Hours
1.0
Course Fee(s)
Regular Price $0.00
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