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Course Description

Achieving success as a product manager begins with gaining a clear understanding of the position. In this lesson, you examine the critical role that product managers play and the difference between product management and project management. You assess how the product manager role has evolved, and consider the detailed knowledge needed of their customers, analytical data, and their industry.

Benefits to the Learner

  • Identify the roles and responsibilities of a product manager
  • Explore why the product manager role is critical to the product development process
  • Consider the knowledge that is needed for a product manager to succeed
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