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Course Description

During this course, you'll learn a set of techniques that will enable you to create a successful and specific plan for your key accounts. This course is divided into three main topics:

  • Assessing your key accounts
  • Tailoring your value proposition to specific customers
  • Driving growth through account planning

Each topic will be reviewed in depth, giving real world examples and exercises that can be applied in your business.

Faculty Author

Adolfo Villagomez; Sara Prince; Pär Edin

Benefits to the Learner

  • Assess your key accounts 
  • Tailor your value proposition to specific customers 
  • Drive growth through account planning

Target Audience

  • Frontline sales representatives and managers
  • Organizational leaders interested in an overview of sales team strategies

Applies Towards the Following Certificates

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Type
2 week
Dates
Nov 06, 2024 to Nov 19, 2024
Total Number of Hours
10.0
Course Fee(s)
Contract Fee $100.00
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