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Course Description

To be successful, product managers need a clear understanding of their roles and responsibilities. They also need a clear sense of the required skills and competencies. An appreciation of the roles, responsibilities, and requisite capabilities of this important position is also beneficial for stakeholders and team members who need to work closely with product managers.

This course lays the foundation for success in product management by exploring a product manager’s position in an organization and the key associated responsibilities. You will examine the specific skills and competencies most likely to lead to success in carrying out those responsibilities. To further improve your understanding of product management, you will consider how product managers typically work with a product team and other stakeholders to develop successful products, whether they be digital products, hardware, or service offerings.

Faculty Author

Andrea Ippolito

Benefits to the Learner

  • Identify the roles and responsibilities of a product manager
  • Define the competencies and skills a product manager needs
  • Consider case examples of the creation of digital, hardware, and service-related products

Target Audience

  • Product managers and aspiring product managers
  • Tech leaders
  • Product marketing managers
  • Engineers
  • Software developers
  • UX and web design professionals
  • Project managers
  • Entrepreneurs

Accrediting Associations

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Cornell College of Engineering
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