1 Courses Required

Additional Details

Target Audience

  • Food industry professionals and executives
  • CPG company professionals
  • Retailers and wholesalers
  • Grocery chain managers
  • Managers of drug stores, convenience stores, club stores, dollar stores, and mass merchants
  • Manufacturers
  • Logistics and supply chain professionals
  • Design, print, and packaging agency professionals
  • Consultants
  • Entrepreneurs

Accreditation

Rethinking Retail and Brands Certificate from Cornell Dyson School

Certificate Description

Consumer behaviors have been profoundly reshaped. Supply chains disrupted. Stores and categories turned upside-down. Traditional brand marketing — throw it out the window. The way we work will need to be reimagined. What is the “next normal” for CPG and retail brands?

In this intensive four-day live virtual program, you will interact directly with leading Cornell experts and industry experts to develop new strategies to address the significant challenges facing retailers and brand owners today. Divided into themes of Strategy, Operations, Technology, and People, the program will provide actionable ideas and practical tools that will help you unlock new value streams for your organization and customers. Guided by the conference faculty, you’ll follow the Architected Solutions Unifying Framework to create an individualized action plan that is applicable to your unique business challenges. You’ll walk away better prepared to not just survive but thrive in today’s turbulent and fiercely competitive retail landscape.

This program meets in a live online web-conference format Tuesday, November 10, 2020 through Thursday, November 12, 2020 from 12:30pm - 6:00pm ET, and Friday, November 13, 2020 from 12:30pm - 3:00pm ET.

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Rethinking Retail and Brands

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Description
Certificate Price
Standard Price : $899.00
Deadline to Start Last Course
Never expires

Courses

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